Are you passionate about writing, especially when it comes to engaging and exciting content that speaks directly to a youthful audience? Do you have a strong grasp of language nuances and trends, with the ability to craft compelling copy? If so, this Copywriter Vacancy at eTV could be the perfect opportunity for you! eTV, one of South Africa’s leading television channels, is looking for a talented and experienced Copywriter to join their team in Johannesburg North.
Copywriter Job Overview
- Position Title: Copywriter (JHB North)
- Location: Johannesburg North, South Africa
- Job Type: Permanent
- Salary: Market Related
- Reference Number: YFM054
- EE Position: No
Copywriter Job Description
The position of Copywriter at eTV involves writing dynamic and engaging content that aligns with the station’s brand while captivating the youth demographic. This role will see you working closely with various teams, including the sales, marketing, and programming departments, to create impactful and creative scripts for commercials, on-air promotions, and station imaging. You will need to stay ahead of the curve on youth culture and trends, ensuring the content remains fresh and relevant.
This full-time, permanent position comes with a competitive salary based on the market, and the role is based in Johannesburg North. The successful candidate will be required to have at least 3 years of relevant experience in radio, journalism, or creative writing, and a relevant degree in Journalism, Communications, Media Studies, or English.
Key Responsibilities
1. Copywriting:
- Writing compelling copy that authentically represents the station’s brand and speaks to the young target audience.
- Collaborating with the sales team and clients to understand campaign objectives, creating tailored commercial concepts that resonate with listeners.
- Working with the programming, sales, and marketing teams to create captivating scripts for promotions, on-air content, and commercials.
- Editing and proofreading all copy to ensure a high standard of grammar, tone, and consistency.
- Adapting writing style to resonate with different segments of the youth demographic.
- Keeping up with youth trends, culture, and language to ensure all content remains fresh, innovative, and relatable.
2. Commercial Scripts:
- Understanding commercial campaign goals and crafting specialized scripts based on client requirements.
- Ensuring timely script delivery with a 2-3 hour turnaround time.
- Enhancing call-to-action responses and lead generation campaigns through well-crafted scripts.
- Ensuring consistency in messaging across all campaign elements and flagging any inconsistencies.
- Collaborating with the sales and customer service teams to ensure perfection in all scripts.
- Adhering to broadcasting regulations and guidelines when creating content.
3. Station and Show Imaging:
- Collaborating with the production supervisor to create an imaging calendar that resonates with the station’s audience.
- Producing script copy for calendar events and campaigns a month in advance.
- Working with on-air teams to script show imaging in advance of new line-up launches.
- Ensuring that all content upholds and promotes the positive image of the eTV brand.
Requirements
Qualifications:
- A Bachelor’s Degree in Journalism, Communications, Media Studies, or English (3 years – 360 credits) is essential.
Experience:
- At least 3 years of experience in radio, journalism, or creative writing is required.
Skills & Competencies:
- Intermediate proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Advanced proficiency in English.
- Strong ability to build strategic working relationships and contribute to team success.
- Excellent decision-making skills, accuracy, attention to detail, and innovation in writing.
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How to Apply
- Prepare Documents: Update your CV, write a compelling cover letter, and include a portfolio (if possible) with relevant writing samples.
- Visit eTV Careers Page: Go to eTV’s official website or careers page to find the job listing for the Copywriter role.
- Submit Your Application: Follow the submission instructions on the website or via email, ensuring all information is accurate and complete.
- Wait for Response: After submitting, monitor your inbox for updates. If shortlisted, you will be contacted for an interview.
If you meet the qualifications and are excited about the opportunity to contribute to the vibrant world of eTV, apply for the Copywriter vacancy today! Don’t miss out on this fantastic opportunity to work with a leading South African media company.
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The Copywriter Vacancy at eTV presents an exciting opportunity for a creative and passionate individual to contribute to a leading media brand. If you have experience in writing engaging content for youth audiences and are ready to collaborate with dynamic teams in a fast-paced environment, this could be the perfect job for you. By preparing a strong application with your CV, cover letter, and portfolio, you can showcase your skills and passion for copywriting. Don’t miss the chance to be part of an innovative and influential company like eTV. Apply today and take the next step in your creative career!
